loft clothing dresses Fall Fashion At (2024) Handcrafted in Europe. Women's Work-Perfect Dresses | LOFT

Between the airy silhouettes, quirky details and wispy fabrics, there's truly a boho bridal dress to mesh with each bride's individual style and wedding aesthetic

Before making their way to the top, the designer hosted a cocktail party in the landmarks lobby

Increasingly, brides are turning to one particular look that feels as romantic as it is stylish: the floral bridesmaid dress

For this years ad campaign my vision was to provide inspiration in a real environment with real vendors so that Brides could relate to and be inspired for their own wedding

Meanwhile, her hair was worn in a stylish updo, with some locks left loose at the front